Week # 5 - February 10, 2011
How many anthropologists does it take to screw in a light-bulb? Culture codes and conceptualization of humor. Conditional and non-conditional jokes.
Diversity focus: Laughing at or with America?
• Internal and external perception of the American culture.
• Conceptualizing American "icons" and different marketing strategies.
• Can non-Americans understand American humor (e.g., American football culture)?
Assignment # 1 (take-home group assignment to be presented in class on March 3, 2011).

Readings for Week 5: 
Berger, Arthur Asa: Introduction: Humor, Psyche and Society.  In An Anatomy of
Humor. Transaction Publishers. 1998. Pp. 1-13.
Berger, Arthur Asa: A Glossary of the Techniques of Humor: Morphology of the Joke Tale. In An Anatomy of Humor.Transaction Publishers. 1998. Pp. 15-55.
Cohen, Ted: Jokes. Philosophical Thoughts on Joking Matters. The University of
Chicago Press. 1999. 
Rapaille, Clotaire: Introduction. The Birth of Notion. In The Culture Code. Broadway Books. 2006. Pp. 1-28.